Thursday, December 22, 2016

Infiniti Logo Meaning and History

10 Logos car you probably never Knew The Meaning Of



The brand name is translated eternality, immensity It is curious that the first brand name Infinity, but later in the development of the logo designer asked to change the last letter I Infiniti.
Infiniti is Nissan Company daughter company and its history is quite interesting all started in the distant sixty years of the 20th century At that time, the automaker Nissan was released on the US market Scented Americans advantage and started to buy cheap and reliable car company Nissan is soon established as a manufacturer of economical car, in this regard, it was inappropriate to represent the cars of a higher level under the same brand on the market therefore, the Infiniti brand was created.
Thus, the creation of its premium brand in the late 80s in the United States, the Nissan concern should sell luxury cars everywhere nearest future Therefore, they decided to organize deals one of the largest advertising agencies had to develop not only a logo but had even invented the name of the new brand There were several requirements first, the name should be short; On the other hand, the name had to be the kind easy to pronounce; Third, the name can not remember anything from the field of art.
Consequently, the choice fell on the offer of the firm Lippincott Mercer serving these large as Coca-Cola, Samsung, Chevron and IBM First, the designers wanted to use a symbol of infinity a Möbius strip But in the logo, they decided to describe a road to infinity in the logo, a symbol referring to perpetuity to perfection in everything.
Infiniti symbol is an oval with a vertex of a triangle within.



The Americans took the infinite word as the basis of the symbol, but one of the employees of the agency convinced everyone that four letters that I would be much more dynamic in turn, in the basic writing logo, the Japanese see a symbol of the Fuji mountain, but in reality this emblem means a road from good to infinity, referring to the unlimited possibilities of the prestigious brand.
The color is metallic silver Infiniti logo So the logo looks very stylish and elegant at the same time, the logo is very simple, but it perfectly reflects the spirit of the brand.
Infiniti retains the memory of its origin bellied symbol and style of design make the Infiniti emblem linked with the Nissan logo.
Today, the brand's representation agents are located throughout the world The development of the company aroused great interest of buyers and suppliers There is an emergence of a new luxury coupe in the plans of the the company will receive the index of Q60 and Q50 sedan recently represented also become the base Infiniti models a sporty crossover This model will be positioned as the ideological successor of FX50 crossover, but it will get another clue it is still considered that the novelty will be called QX70 Furthermore, the Japanese do not intend to refuse from an idea to create their own super car all MENTIONED will replenish the line brand until 2018.


Infiniti Logo Meaning and history, Infiniti, logo, road that goes to infinity.