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2 cheap cars shaking automotive industry with cheap parallel imports from Japan.
Importer, 2 cheap cars, he said sell Japanese vehicles such as the popular Toyota Corolla for thousands of dollars cheaper than the New Zealand official dealers.
The new Japanese cars could be sold for less in New Zealand, with an importer who wants to shake up the industry claiming consumers can save up to 10,000.
New Zealand's largest importer of used Japanese cars 2 cheap cars, plans to import new models of Toyota, Honda and Mazda later this year.
The announcement has left dealers New Zealand and the body of the industry scratching their heads wondering how it was possible.
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The Executive of the Association of the Automotive Industry chief David Crawford said the industry was not against competition, but it is the consumers concerned would be given incorrect information about the vehicles.
He said it was likely that cars are not new, but near the new having been recorded in Japan and unregistered.
Consumers needed to know the complete history of a vehicle and understand its specifications were built for the Japanese market and not for export, said Crawford.
This could lead to plotting problems for reminders and difficulty in finding parts after a crash, he said.
Pretend they are new vehicles is mischievous and he will not try to get a used car as new.
However, 2 car cheap Eugene Williams CEO refuted comments from Crawford.
Imported cars have never been registered in Japan or elsewhere before, Williams said.
In Japan, the new car market used was great because dealers have worked on a quota system, he said.
Cars can not sell, we will be able to import.
2 cheap cars have established extensive business relationship with Japanese suppliers, Williams said.
This helped secure an arrangement that would see popular models such as Toyota Corolla and Land Cruiser, Mazda 6, Honda Jazz, parallel imported and sold at a discount rate of between 5,000 - 10,000 compared with similar vehicles sold by official dealers.
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Parallel importation was not illegal, but has not been done before with cars, he said.
The extent of its purchasing operation used car in Japan allowed 2 cheap cars to reduce import costs and also buy new cars at cheaper rates, Williams said.
The new car manufacturers in the New Zealand market were hungry, he said.
We see this as a major shock for the new car industry in New Zealand that can not be good for the consumer, hope to see prices fall New Zealand.
Williams said that all new vehicles would be covered by the factory warranty manufacturers and whether New Zealand dealers do honor requests, 2 cheap cars stand by the customer.
The specifications would be better than what was available in New Zealand, for instance, most vehicles come with traction control, he said.
It is expected to open the first new car dealership in Auckland in the coming months, followed by more nationwide.
The cars would be imported in bulk, but the New Zealand customers could also place orders for new cars.
2 cheap cars targeting earn 10 percent of Japanese new car market in New Zealand in three years.
We believe that the time has come to expand our low margin high volume approach in the new vehicle market, he said.
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