Cars for sale in Japan Part 2
Seat D Center R Hiroshima Hiroshima, Japan, the main plants in Hiroshima and Hofu main factories overseas Salamanca, Mexico in 2014.
16 1534000 FY2015 FY2014 units 15 units 1,397,000 1,331,000 14 13 1,235,000 units year 2013 year 2012 year units 2011 12 1247000 11 1273000 units year 2010 units 2009 10 1,193,000 1,261,000 09 units year year 2008 2007 08 1363000 units 07 units year 2006 1302000 FY2005 06 units 1,276,000 units.
15 FY2014 sales by model Mazda 2 145 000 Mazda 3 units 438,000 units Mazda Premacy 5 40,000 units Mazda 6 228000 CX-3 units 9000 CX-5 CX-9 units 356000 units 35,000 53,000 BT-50 units MX-5 units to 12,000 units.
Mazda used to be part of the Ford group Ford unloaded most of its holdings in Mazda, it becomes more independent in its decision making, however, their strategic partnership in the platform and sharing powertrain continues like this advantage the two companies in the foreseeable future, we expect Mazda 2, 3 and 6 will continue to share platforms with uS and Ford Europe models.
In terms of size, Mazda is no way to compete with Toyota, Honda and Nissan, however, differs from the other by injecting sporting flavor to its cars, making them more attractive to keen drivers This strategy paid off in its figures sales recorded in recent years its persistence in the development of the rotary engine also adds to its uniqueness.
Mazda was founded in 1920 under the name Toyo Kogyo mainly producing machine tools in 1931, he began producing trucks 3 wheel, but car production came as late as 1960, when it launched a mini -cut called R360 Two years later, produced its first 4-door sedan, 360 Carol Meanwhile, Toyo Kogyo started his brand cars like Mazda.
At that time, the Japanese government wanted to consolidate the domestic auto industry, forcing smaller companies to merge or be absorbed by large companies such as Toyota and Nissan Mazda knew to remain independent, it must have a promising technology that was unique Japan, he chose Wankel engine, a rotary engine invented by Dr. Felix Wankel German carmaker NSU Mazda helped NSU and started improving the Wankel engine for improved reliability and power in 1967, the rotary engine finally debuted in coupe Cosmo, a sophisticated-looking system 2-door grand tourer limited in Japan next year, a similar engine appeared in R100, the coupe version of the Familia sedan.
Export to the US market began in 1970 with RX-2 followed by RX-3 and versions RX-4, all were rotary engine of its conventional models motor Wankel found prosperity engines out - in 1978, he already had produced 1 million cars rotating This year also saw the launch of the sports car RX-7, which has become the definitive rotary model.
However, the oil crisis in 1973 destroyed the dream of turning cars, as they were known for sales of thirst crashed in America and led to the disappearance of all rotary projects, leaving the RX niche -7 to carry Gone with rotating cars had the fortune of Mazda in 1979, Ford acquired a 25 stake in Mazda.
In the years that followed, intensified Ford's influence on Mazda Initially he re-badged Mazda 121, 323 and 626 in Ford Festiva, Laser and Telstar respectively for sale in Australia and Asian countries t So good is building a plant in joint venture in the US to produce Mazda 626, MX-6 and Ford Probe, it was derived from MX-6 Ford makes good use of its Japanese subsidiary to increase sales.
In 1984, the name of Toyo Kogyo was eventually renamed Mazda At the same time, he quickly handed the dominant model 121, 323, 626 and 929 have worked well in the 1980s to push its upward sales roadster MX-5, a modern Lotus Elan, was a runaway success in the US and Europe, once again proves that the Japanese was good to fix the flaws of Western inventions at the end of the decade, Mazda has decided expand its premium segment models of cars Reflecting Acura, Lexus and Infiniti, he created sub-brand Xedos and Eunos and a range of premium cars 2 levels Unfortunately, this ambitious project has come at the wrong time of the economic bubble has burst caused falling sales in Japan, coupled with the global recession in the early 1990s, Mazda suffered heavy losses had to kill the project of high-end car and find external investors.
Again, Ford emerged as his savior in 1997, it increased its stake in Mazda to 34 control which allows him to appoint his men at the head of the Japanese company Consequently, the two companies have more close Mazda began to share car platforms, eg Mazda 2, 3 and 6 Ford with European and US It also offered its gasoline engines for Ford to produce in other places Although Ford landed most of its actions in 2008 due to its own financial difficulties, the strategic partnership remained.
In the early 2000s, Mazda launched a countrys to promote a sporting image It started with RX-8, the successor to the RX-7 end, and followed by the sport-tuned Mazda 3 and 6 He changed the image the company successfully attracted many keen drivers of its Japanese rivals.
Japanese car Mazda 1, Japanese, Ford, landed most units Mazda, the name Toyo Kogyo.